Backlinks From Quora: Start Building Links on Quora

Backlinks from Quora are very useful when the URL you’re linking to effectively answers the users' question on the platform.

Quora backlinks

Over the past few years, businesses have been actively utilizing social media platforms. They have proven to be a cost-effective and simple way for link building. However, each platform comes with its own specific rules. In other words, there’s no one-size-fits-all approach to successful link building through social media.

We're continuing our series on social media backlinks to help you effectively leverage different social media platforms for off-page SEO. Today, we’ll focus on backlinks from Quora.

According to Quora, their platform reaches over 400 million monthly unique visitors. Given that Quora is a knowledge-sharing platform that provides information in a Q&A format, you’re probably wondering: how to get backlinks from Quora? You’ll find the answer to this and much more in our article. So, let’s dive in. 

Table of content

What Are Quora Backlinks?

Before we go any further on using Quora for link building, let’s first see what Quora backlinks stand for. 

You are undoubtedly familiar with the overall essence of link building and its main purpose – to drive traffic to your desired platform or page. Backlinks from Quora serve the same goal. They are pretty valuable, as they can not only redirect people to your website but also boost your overall SEO ranking and improve visibility.

We’ll have a deep overview of how to use Quora for backlinks, but let’s have a look at a short example to help you understand how the platform may be utilized in this regard.

Consider that you provide digital marketing services and have a solid website with all your offerings listed (e.g., SEO, SMM, PPC, affiliate marketing). You write a Q&A series about the importance of robust PPC advertising. 

Then, in your bullet points on how to excel in your efforts, you mention the importance of collaborating with professional agencies and link to your website. That’s just one way to create backlinks on Quora.

Is Quora Good for Backlinks?

When including links in your publication, your goal is to encourage as many people as possible to click on them. Since on Quora, you have a targeted audience, in other words, people who are really interested in what you’re writing, it’s more likely they’ll be ready to click your link to discover more.

With this in mind, there is no doubt any more building Quora backlinks is worth your time and effort. But to succeed in this, you need to follow some steps:

  • Create high-quality and relevant content
  • Build authority user reputation (regularly and accurately answer questions in your niche, engage with followers, etc. )
  • Use relevant anchors for your website links 

Are Quora Links Dofollow?

If you consider Quora for link juice, unfortunately, your efforts will fall short. But that is not a reason to give up on Quora backlinks. Though you can’t enjoy Quora dofollow backlinks, nofollow Quora links from this platform can bring many benefits as well. In particular, they may drive traffic to your website and enhance your brand credibility.

Besides, your nofollow link from Quora might eventually lead to a dofollow backlink. You’re probably wondering how. Let’s say you provide a relevant and in-depth Q&A on how to set up remote desktop access to your computer. 

It might catch the attention of bloggers or users with a large following, who may link to your Quora answer as a source in their own posts or articles. These links are already dofollow. 

How to Create Backlinks in Quora

We have already found out that Quora is a good place for backlinks. Now, it’s time to dive into more technical details and have a look at how to create backlinks on Quora. Below are the steps we suggest keeping in mind:

➡️ Set Up an Account

Of course, you’re not questioning the importance of having a profile to start using a social media platform. But let’s begin with a quick overview of this obvious step.
Just as a quick side note, to sign in, you need either a Google or a Facebook account. Once you’re in, you can create either a personal or business profile. Both can be used for link building purposes, so choose the one that fits you best.
If you decide to go with the business option, here’s something to keep in mind: Օnce you visit the Quora for Business page and click the “Get Started” button, don’t overlook the third step — “Create an ad.” This step is necessary to fully set up your business profile.
After that, you can fill out the relevant information about your business, add a first Quora backlink to your website in the bio, and that’s it. In that case, I recommend you optimize your account, as people may want to verify if the person answering the question is legitimate or not.

➡️ Find Relevant Topics

To make the most of your backlinks on Quora, you need two things: find topics that are relevant to your niche and make sure they have the potential to gain a lot of views. So, how do you get there? Simply use the Quora search bar. Let’s consider, you want to provide answers to different SEO topics.

For example, you want to write about crucial skills for link building specialists. Insistently, you need to research related keywords, then tap on the “Topics” section to see where your keywords are most relevant. Next up, explore what kinds of questions already exist for that topic.

➡️ Write Comprehensive Answers

The next step is obviously answering the questions. But let’s talk about how to choose which ones are worth your time. While you can definitely answer several questions, ideally, you should focus on those with fewer answers or ones that lack detailed information. These give you a better chance to stand out and provide real value.
Also, make sure you respond to questions where you can offer short, yet well-researched and accurate answers.
Eventually, the link you use should be highly relevant. You’re providing an answer about the must-have skills to become a professional link builder and have a blog post on that topic. In that case, it will definitely be a perfect and relevant Quora backlink.

➡️ Engage with The Quora Community

And the last step to successfully build links on Quora is networking. Networking never hurts, does it? So, comment on other users’ answers, upvote helpful content, and engage in discussions to connect with other users.
By doing so, you can notably increase the organic visibility of your profile and attract more people to read your answers, where you’ve included relevant and valuable Quora links.

What should we avoid? Don'ts Of Backlinks From Quora

Let’s admit it, Quora link building is often used for promotional purposes. And that’s completely normal. Why not take the opportunity to let people know about your services or products through your social media platforms? But the reality is a little different.  Focus on content quality and relevance first, and subtly use linking and promotion. If you overdo the promotion, people will notice and feel like they’ve walked into a sales trap — they came for advice, not a pitch. So I recommend:

❌ Do not spam links in answers

❌ Do not use low-quality or irrelevant links

❌ Do not write vague answers

❌ Do not ignore Quora’s guidelines

Our Advice on Backlinks from Quora

No matter the field of your activity, consistency is always the key, and the same goes for Quora link building. Like other social media platforms, Quora assesses your activity. So, consistently answering questions, especially those with no responses, boosts your profile’s credibility and authority. Moreover, active user profiles are more visible, which is incredibly important for elevating brand awareness. Thus, if you want your Quora backlinks to be useful, try to be active and honest with your answers.

Final Thoughts About Quora Backlinks

As you can see, Quora can be a valuable asset for your link-building activities. Plus, the process here is pretty simple — just remember to prioritize relevance and make your content more informative rather than promotional. Be active and try to avoid the mistakes we mentioned above.

I am an SEO-friendly copywriter who seamlessly blends creative thinking with a technical understanding of SEO principles.

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