Context Is King ! But Who Is The Queen ?

Context is King, as content without the right context is just empty words.

Content or Context? That is the question. For us, if you say content is king, then the context is GOD. Of course, high-quality content is essential for marketers to succeed. Content that engages your audience, evokes emotions, and captures the attention of your readers or listeners is vital. The key takeaway is that the real gold lies in combining quality content with the right context. This not only grabs the attention of your audience but also amplifies the impact of your words. Every marketing specialist knows that a well-crafted sentence creates an impact when it captures the right moment!

We have gathered all scenarios where we use the phrase ‘context is king,’ and this is the part where I will update when I notice the importance of the context.

# 1. Link Building Purposes 👑

Context is King for link building specialists. In the article about contextual link building, an example of a backlink with the text “some tools” explains the philosophy.  The target page is about the “best time management apps”. With the anchor text “some tools”, you can target everything to the page that describes a listicle tool page. However, the context is about time management apps, and it is organically going to the page that lists time management companies. Relevancy directly impacts ranking strength, and this can be earned via understanding the context.

# 2. Email Outreaches 👑

Context is King for email marketers. Today, people are fascinated with many restrictions and DO N’Ts in email outreach. When you do link building outreach via email, you should not use spam words and phrases. Email spam checkers automatically identify spam words. However, when the context is clear and not wanting to manipulate, then the words that seem spammy can be not spammy, really. For example when I use the phrase “earn monthly” the systems show up like spammy, buit when I use it in the context that I know SEO strategy that can enhence page position and software can earn monthly without a sales team- this is not a spammy words, because it is a reaily and fact.

# 3. Good Sales Data 👑

Context is King for data scrappers. According to Alex Zlotko, who is the founder of Forecastio, on his LinkedIn mentioned that sales data should be contextual. He added that data only makes sense when you understand why something is happening. Alex recommends looking at deal age, pipeline changes, stage conversions, rep activity, etc.

Read Alex’s LinkedIn Post

# 4. Plaguing AI applications 👑

Context is King, plaguing AI applications. According to Ibrahim Ashqar, who is the co-founder of Lumi AI, he wrote a post about the importance of context management and shared that most applications barely scratch the surface of their potential because they don’t supply the right context for the task at hand.

Read Ibrahim’s LinkedIn Post 

#5. Designing for AI 👑

Context is King, designing for AI. According to Daniel Marqusee, who is the speaker in this video, there are two important things regarding designing for AI and designing with AI. He mentioned that contextual inputs are vital for product design, as you are designing for AI, you are not shaping the user experience anymore. You are shaping how AI and human beings collaborate.

#6. Analysis in Reading 👑

Context is King when you do contextual analysis in reading. In short, it helps to understand the sentence and its surrounding sentences by looking at context clues that work as a hint. Even if you do not understand the definition of the word, they can help you to get the meaning of the sentence.

#7. Writing 👑

Context is King in writing. The understanding context in writing is a scenario when you write some unfamiliar word that can be connected with location, history, situation or etc…

As an example, people can use the word “messy” in two different situations. The first situation is when people want to mention the name of a famous football player, “Messi”. And the third thing, when we use a phrase like “Messi of the AI industry”, we want to mention the legend or the leader of the industry. Understanding the meaning of the same word is situational.

#8. Translation 👑

Context is King in translation. Text and content in translation a things that can mislead your readers or can give value internationally. I realized that this is an important thing when doing an SEO translation. When you use the website translation plugins, sometimes the content can create a misunderstanding for readers. For this situation, website owners should make the changes manually as they personally understand what they want to reach the audience. I noticed similar situations in movie translations. When you understand the context in English and see the movie again with a Russian translation, they should not translate word by word. Translators should understand the context and keep the location-based phrases.

#9. Doing a joke 👑

Context is King when you do a joke. Sometimes we do a joke and people do not understand it. You do not want to harm people, but as your joke is not in the right situation, or as your partner does not understand the right context can think you want to bother.

#10. Prompting in AI 👑

Context is King when you write a prompt. I think everyone has faced the situation when you write something or ask something to tools like ChatGPT, and you see the answers or codes that are not working. The real purpose when you do not getting what others got is the context of your question. Another issue happens when the AI chats try to analyse your past queries and want to answer, taking into account who you are. For example, when I start working on any issue or ask something, ChatGPT tries to answer the question as if you are an SEO specialist and always thinks I have some SEO purpose when I ask that. To avoid this, just tell them to answer not taking into account your past conversations, and you will get a natural answer.

#11. Learning a new language 👑

Context is King when you learn a new language. It is a process when you open the vocabulary and just understand that the meaning of the words is what it is, and understand that in some contexts or in some phrases, it has another meaning.

# 12. Researching a Holy Book 👑

Context is King when you research the bible. It is said that you do not need to read or research the Holy Book by yourself. It can be a misunderstanding of the context, and then you will have more questions than you had. It can be strange to know that this is the most difficult book, as you do not just read for reading. You should understand the meaning of each word and the meanings of the words in any context. You do not read a simple story; you read to know how to use the book for your personal life and soul. The most sensitive thing is ” YOUR SOUL”.

Here are the books that speak about the importance of context:

• The Art of Thinking Clearly by Rolf Dobelli
• Context is King: Unlocking the Bible’s Toughest Texts by Howard Golden
• Context: Putting Scripture in Its Place by Josh Scott
• Context Changes Everything by Alicia Juarrero
• Context, Context, Context: How Our Blindness to Context Cripples Even the Smartest Organizations by Barry Oshry
• Out of Context: How to Avoid Misinterpreting the Bible by Richard L. Schultz